MJ Finstrom, owner of HUTdogs and Marketing Director, Donna Choi, Executive Director of Downtown Arcadia with Christine Zito in studio on Arcadia FYI

Trick-or-Treat, Inside Downtown Arcadia’s Events, Partnership, To Small-Business Growth

A tiny nonprofit team maps out a safe, walkable Halloween Haunting while revealing how email, giveaways, and partnerships turn community moments into real support for local businesses. We share routes, vendors, volunteer strategy, candy needs, and why collaboration beats algorithms. Halloween Haunting route, times, safety boundaries Why walkable events drive restaurant visits Building a 15k…

MJ Finstrom, owner of HUTdogs with Christine Zito on Arcadia FYI.

Building Your Online Brand

Building Your Online Brand: Email, Social Media, and AI Strategies I sit with Digital marketing expert MJ Finstrom shares practical strategies for enhancing your business’s online presence through effective email marketing, social media tactics, and artificial intelligence tools. We dive deep into building meaningful customer relationships in the digital space while maintaining authenticity and the…